IAADFS show continues success into 2014

Buyers and suppliers meet on the Trademarket floor during the 2014 IAADFS show.

Buyers and suppliers meet on the Trademarket floor during the 2014 IAADFS show.

The 2014 IAADFS Duty Free Show of the Americas continued the show’s tradition of industry networking, professional growth, and fun in the Orlando sun.
The week began with the annual Sports Day — an exciting mix of activities throughout the Orlando World Center Marriott grounds that included soccer, tennis, and golf tournaments, as well as a Zumba class indoors.

After playing in his first IAADFS golf tournament, Rod Kourany, commercial vice president for Motta Internacional, Panama, couldn’t help but be impressed. He said the tournament, which included more than 100 golfers, was the perfect start to the 2014 show.

“It gives you something to do before the show, which is work, work, work,” he said. “It’s nice to have something to enjoy before it all begins.”

The Opening Reception officially kicked the show off, giving attendees a chance to catch up with old friends and make new ones in a relaxed atmosphere.

The following morning, it was business as usual as the IAADFS Trademarket opened with nearly 200 exhibitors covering more than 75,000 square feet of exhibit space. Buyers, suppliers, and other attendees were able to conduct back-to-back meetings and see the latest products from around the world.

New, returning, and long-time exhibitors each presented the latest duty free products to attendees, gaining exposure they can’t get anywhere else.

“This is the most important show in America for travel retail,” said Marius Fouche, managing director of global duty free/travel retail at Distell Limited, based in South Africa. “To be operational here, you need to have a presence at the show.”

Along with this year’s Club Americas, the annual Gala Evening proved to be an exciting night of entertainment and fun with friends.

During the gala, attendees experienced an exciting mix of fine gourmet food, endless drinks, and lively entertainment from tribute singing group the Atlantic City Boys.

“It’s great because we can compete together all day and have fun together all night,” said Torben Vedel Andersen, global sales director for Danzka Vodka Copenhagen ApS, who enjoys the gala every year. “It’s relaxing and we can have a good laugh — there’s normally a good photo show of the week as it has been.”