Hot product news

travelblueSecurity is the name of the game for Travel Blue in Orlando

Electronics specialist Travel Blue comes to the Duty Free Show of the Americas (booth 901) with a whole host of radio frequency ID (RFID) products aimed at helping travelers protect their personal information. Travel Blue’s newest products will be on display, including an RFID money belt, neck wallet, passport protector, and a two-pocket set.

The recent introduction of contactless payments has also come hand-in-hand with an influx of personal identification fraud, meaning the need to protect one’s personal information is more vital than ever.

“Security is of the utmost importance to everyone, not just travelers. With traveling continuing to be voted one of the most stressful experiences for many individuals, it is essential that theft of personal information is not an addition to this already stressful environment,” said Jonathan Smith, travel retail director for Travel Blue.


rootsLeather goods get back to brand’s Roots

Meade Ray International will display its latest high-quality, eye-catching Roots collection wallets at this year’s Duty Free Show.

Established in 1973, Roots is Canada’s leading lifestyle brand known around the world for its accessories, active athletic wear, home furnishings, quality leather goods, and yoga wear. In 2001, Meade Ray International acquired the license for producing Roots small leather goods. The company has continued to create striking wallets for men and women that are synonymous with the Roots lifestyle.

disaronnoIllva Saronno features two top-selling liqueurs celebrating strong growth in North America 

On the back of a highly successful year of sales in North America, Illva Saronno will showcase its world-famous liqueurs Disaronno and Tia Maria at the 2016 Duty Free Show of the Americas through its regional distribution agent, World Equity Brand Builders (WEBB). Featured will be the current Disaronno by Roberto Cavalli limited-edition bottle, already proving to be an incredibly successful launch with its graphic animal print design.

Visitors to the WEBB booth in Orlando are invited to review the Illva Saronno range of products and try a Disaronno Sour.

drinkRaising a glass for charity

Now in its third year, the DISARONNO ICON project will continue its longtime support of the United Nations-sponsored
charity Fashion 4 Development. DISARONNO will once again donate part of the proceeds to the development of this unique project in Africa. The “DISARONNO Wears Cavalli Sour” cocktail toasts this year’s collaboration:

• 1 ½ oz Disaronno
• 1 oz Lemon juice
• ½ oz Sugar syrup
• 1 ½ oz Prosecco
• 10 dashes angostura

Pack-PrivilegeImproved Deau Cognac Privilè
ge revealed in Orlando 

Deau Cognac will show off a new, enhanced version of its Privilè
ge cuvee, a unique blend of cognacs slowly matured in aging cellars, at the Duty Free Show Distillerie Des Moisans booth 638. The brand was first showcased in Orlando last year, but has been given an upgrade in both looks and taste.

ge now boasts an elegant, engraved bottle, and the blend has been improved to a superior VSOP. Now available in a 750ml form, the brand is now targeting the Americas market. Deau Cognac also will showcase its updated VS and VSOP decanters, which have had a facelift to ensure brand visibility.


Pretzel Pete offers a new twist

The makers of Pretzel Pete Pretzel Nuggets, Pearls, and Budz now offer Pretzel Pete Mini Twists, available in three great flavors: smoky barbecue, salted caramel, and cheese pizza. All Pretzel Pete products are kosher certified K of K dairy and are made from non-GMO ingredients with no artificial flavors, colors, or preservatives and contain no saturated or trans fats. Each bag is 3.5 ounces, making it a perfect share or snack pack.


ferreroFerrero Rocher T48 Destination packs a hit in the U.S. and beyond

Ferrero Travel Market is delighted with the success of the first travel-exclusive Ferrero Rocher T48 Destination packs, recently debuting in the U.S.

In December, Ferrero and travel retailer DFA organized special activations in the Atlanta, New York, Miami, and Washington, D.C., airports. The results proved the immense appeal of this souvenir pack of the brand’s iconic chocolate pralines, which is decorated with designs of the country’s most famous landmarks.

The promotion in the U.S., as well as the presentation of a French version with Aelia in Paris Charles de Gaulle airport in September, are precursors to the product’s global rollout in key airports in Europe, the Middle East, Asia, and the Americas.

“Our pre-launch research, conducted in partnership with CIR, clearly indicated the appeal of souvenir gifts in the confectionery category,” said Patrick Baubry, general manager, Ferrero Travel Market. “Guided by this research, we have created a product which is modern and has strong gifting appeal.”

The Ferrero Rocher T48 Destination box will roll out in similar destination-specific packs, as well as a generic World Traveler pack to other countries later this year.

Ferrero Travel Market will exhibit its portfolio, including the new Ferrero Rocher T48 Destination collection, at booth 1123.


danzskaDanzka Vodka stays trendy

Award-winning Danzka Vodka and Dooley´s Original Toffee Cream Liqueur will be on display at booth 223 at this year’s IAADFS Show, including the introduction of multipacks, the latest trend in alcohol packaging in the global duty free market.

“Multipacks are the new ‘black’ in global duty free/travel retail, and we look forward to presenting a couple of nice solutions in Orlando at the upcoming IAADFS show,” said Torben Vedel Andersen, global sales director for parent company Waldemar Behn. “Our twin pack is very flexible when it comes to outer decoration, and our four-liter briefcase-style pack is light and handy. Danzka Vodka is the world’s best traveling vodka, also in four-packs.”

To further enhance Danzka at the point of sale, the company has introduced a new twin-pack featuring two one-liter bottles, which can be customized by retailers upon request. The aluminum bottle is very light, leading to the introduction of a light and practical 4 x 1-liter pack that will work especially well in border shops.


hazelwoodWilliam Grant brings brands to life 

The William Grant & Sons booths at the Duty Free Show of the Americas (booths 100/110) are testaments to the company’s belief in high impact, experiential activations that bring its brand essence alive in positive and engaging ways. Visitors to the booths will view the latest product launches to travel retail for 2016 and also experience firsthand how WGS goes beyond the norm to capture the traveling public’s attention and encourage them to sample its range of outstanding liquids.

With examples of activations for Grant’s Elementary, Monkey Shoulder, and Tullamore Dew, among others, WGS confirms its position as a category leader in the travel retail whisk(e)y category, using outstanding theatrical activations and category management principles to build excitement and drive footfall into retail stores — helping to grow the entire category, not just its own brands.


perfettiPerfetti Van Melle brings sweet new products to Orlando

Those visiting the IAADFS Americas Show will be in for a treat at the Perfetti Van Melle booth (1223), where retailers can not only sample the colorful, fun new product lineup but can also hear about the company’s strategic plans for 2016. Focusing on the checkout sales potential for Mentos Gum Bottles, Mentos Now Mints, and the Mentos Pouch bag, PVM wants to ensure that it has high visibility in American travel retail stores.

In addition to POS, PVM will also be highlighting merchandising solutions in various sizes as well as custom-made displays, backwalls, gondolas, and corners.

“Providing eye-catching, colorful, exciting displays is essential to ensuring that our brand is as highly visible as possible. Sugar is still a very small part of the confectionery section, so ensuring that it is at the front of traveler’s mind as soon as they enter the store is vital,” says Susan De Vree, global travel retail manager, PVM.

The portfolio PVM offers to its customers within the Americas becomes ever stronger. New lines on show in Orlando this year include: a Mentos book, mini UFO dispenser, and travelers’ exclusive Mentos Now mints; as well as the Chupa Chupa Sweet Magnet and Pouch Bag Mini Sour.


furlaFurla’s latest collection inspired by a different tune

Furla will highlight its new FW16/17 Collection at this year’s Duty Free Show of the Americas. Joyful and playful, the Furla Feeling takes inspiration from the world of rock music with highlights that include metal color blocks; the use of fur, Galassia fabric, and quilted leather; a flower-inspired camo Furla print; and styles with eyelets, laser cutouts, and woven panels. The color palette brings forward popular neutrals and vibrant solids. The collection includes men’s, women’s, and a third travel retail exclusive line.

The “Made in Italy” craftsmanship and artisanal expertise of Furla combines with eye-catching detail, both rock- and fun-inspired, in the women’s line. New sizes and shapes, such as the camera bag, reinvent carry-over lines such as Piper, Linda, Luna, and Supernova. The Furla FW15 men’s collection takes the brand to new heights with a superb offer in nirvana and algarve leathers that are modern, stylish, and bold. The use of arancio (orange) as a main color choice, next to navy/onyx, lava, and lapis, creates an impressive display for shapes such as totes, travel totes, backpack briefcases, document holders, hobos, and small leather goods.


Research reveals low conversion rates for North American confectionery buyers

Hershey World Travel Retail (WTR) will share key shopper research findings on “The North American Confectionery Buyer” alongside its latest category vision and strategy at this year’s Duty Free Show of the Americas. The research, carried out in partnership with Counter Intelligence Retail (CiR), underscores Hershey’s commitment to having a deep understanding of the channel and bringing that knowledge to all of its retail partnerships.

“These are insights that we can turn into activation to increase confection category sales,” said Amy Wilson, regional director, Europe and Strategy for Hershey WTR. “It’s clear from the research that good quality (at 43 percent) is a key purchase driver for North American shoppers; yet, the percentage who buy is significantly lower than in other parts of the world.

“In Orlando, we will be discussing with retailers our strategies on how we can partner to improve these figures through shopper engagement and retail activations supported by the right product offer in terms of brand and gift or self-purchase/snacking mix,” she added.


tofkaTofka’s unique flavor fusion appeals to the senses

Travelers searching for a premium blend of exquisite tastes will delight in Tofka, an eclectic fusion of smooth-tasting vodka infused with the mellow tones of toffee, highlighted at Chase International booth 1111.

When shaken, the golden liquid inside swirls attractively, accentuating the premium nature of the product.  A special merchandising unit enables the bottle to be displayed with the contents constantly swirling for maximum consumer appeal.

Produced by Babco UK, Tofka is being marketed as a drink experience in its own right — perfect for travel retail, where travelers are looking for unique and different products. This versatile spirit can be served in various ways: as a shot under shards of grated ice, over ice, or mixed into coffee or ice cream.

World of Patria International (WOPI) has appointed Chase International to expand presence and visibility of its brands, notably its Tofka Toffee and Vodka Liqueur imported from the U.K., within the U.S. travel retail sector. Tofka is now exclusively available to U.S. travel retail in one-liter bottles and is being repositioned to the market as a liqueur.


cruzAward-winning 2011 vintage port on display 

Cruz, the No. 1 worldwide port brand, presents its exclusive Gran Cruz Vintage 2011 port wine at this year’s Duty Free Show. Combining tradition and innovation, the brand shares its vision of port by promoting a unique, creative tasting experience.

Many port experts consider 2011 an outstanding year for port wines, with exceptional harvests. With an incredible aging potential of 50 years, Gran Cruz 2011 Vintage was awarded a gold medal in the 2014 Fortified Masters.

Vintage ports are the quintessence of port wine, produced exclusively from one single excellent harvest in remarkable years. Grapes are carefully selected before vinification, and the wine matures for two years in oak vats and is then placed in a dark bottle appropriate for a long life.

With mentholated notes and some floral aroma resulting, this vintage is soft and round in the mouth, with a thin body and voluminous tannins end. “It has weight, formidable berry fruit, and a slightly rustic finish” says Roger Voss, European editor, Wine Enthusiast.

The port should be decanted two hours before serving and is best paired with meat in a meal or with intense blue cheese or a red fruits dessert.